Affiliate Marketing for Nonprofits Toolkit
Editable Templates + Affiliate Fundraising Guide
Running an affiliate program for nonprofits can feel overwhelming — but it doesn’t have to be. This Nonprofit Affiliate Program Starter Kit gives you everything you need to create an affiliate fundraising program that drives donations, builds partnerships, and grows your mission.
Whether you’re a grassroots nonprofit, social enterprise, or sustainable brand, this kit is designed to help you set up a nonprofit affiliate marketing strategy quickly and confidently.
What’s Included:
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Step-by-Step Checklist
Your roadmap to launching an affiliate fundraising program.
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Affiliate Program Deep Dive
Expanded guidance with key terms, thought starters, and action items.
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Affiliate Program Worksheet
Includes sample terms & commission structures designed for nonprofits.
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Outreach Email Scripts
Invite partners, onboard affiliates, and engage supporters.
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Affiliate ROI Calculator
Track donations, sign-ups, and other affiliate key performance indicators.
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Affiliate Marketing Glossary
Clear, simple definitions of essential affiliate terms.
faqs :
who is this toolkit for?
Nonprofits exploring affiliate marketing for fundraising
Social enterprises and sustainable businesses
Women- and minority-led organizations looking to scale impact
Marketing teams who want a plug-and-play nonprofit affiliate program template
why does this toolkit work?
Saves you hours of trial and error
Designed specifically for nonprofits and mission-driven organizations (not just e-commerce brands)
Affordable entry point before investing in affiliate software or agencies
Created by marketing experts with experience in influencer, affiliate, and nonprofit growth strategy
how is this toolkit formatted and delivered?
Instant digital download (PDF + Google Sheets links)
Fully editable templates (Word/Google Docs + Sheets)
Easy-to-use, beginner-friendly, and scalable as your program grows
final notes:
Affiliate marketing isn’t just for big brands. With the right tools, nonprofits can run affiliate programs that fuel awareness and fundraising. This kit was built to help you get started today — no expensive consultants required.